Our role was to design a new company and product identity including logo and other visuals, messaging and some digital pieces of content. Later we started to extend the brand onto the field of employeer branding.
Marketera is a marketing consulting agency operating primarily in B2B technology markets. Our refreshing approach is integrating everything from branding, through marketing and sales, unto customer care into one unified sales engine. We call this holistic and quite practical framework Funnel Development - referring to the sales funnel.